A Cultural Perspective on Flavoured Tobacco Use Around the World

Flavoured tobacco products have a long and complex history, with cultural significance in many parts of the world. From the fruity hookahs of the Middle East to the spicy gutka of India, flavoured tobacco has played a role in cultural practices and traditions for centuries.

Eternal Smoke Shisha is a popular brand of flavoured tobacco used in hookahs. Known for their high-quality and unique flavours, Eternal Smoke Shisha offers a wide range of options that cater to the tastes of hookah enthusiasts around the world.

Read more and explore the cultural perspective on flavoured tobacco use around the world.

In the Middle East

The use of flavoured tobacco in the Middle East dates back to ancient times, with hookahs (also known as shisha) being a popular method of smoking flavoured tobacco. The fruity and sweet flavours of hookah tobacco, such as apple and grape, are enjoyed during social gatherings and are often seen as a symbol of hospitality. Hospitality refers to the act of welcoming and providing care to guests, visitors, or strangers in a warm and generous manner.

Smoking a hookah is seen as a social activity that brings people together, and it is common to see groups of friends or family sharing a hookah.

In India

In India, flavoured tobacco is used in a variety of forms, including gutka, a type of smokeless tobacco that is popular throughout the country. Gutka is made up of a mixture of tobacco, betel nut, and other flavourings such as spices and sweeteners. The taste of gutka is spicy and tangy, and it is often chewed or placed in the mouth like snuff. Gutka is a deeply ingrained part of Indian culture, with some people using it as a form of stress relief or to help with digestion after a meal.

In the Americas

Flavoured tobacco has a long history in the Americas, with indigenous populations using tobacco in a variety of ways for thousands of years. In South America, for example, tobacco was often used in spiritual and medicinal practices. In the modern era, flavoured tobacco products have become popular in North and South America, with flavoured cigars and pipe tobacco being enjoyed by many. Flavours such as vanilla, chocolate, and fruit are common in these products, and they are often seen as a luxury item. For instance, from fruity and sweet flavours like Blueberry Muffin and Pineapple to spicy and savoury flavours like Spicy Red and BBQ, Eternal Smoke Shisha has something for everyone. Made with high-quality tobacco and natural flavourings, this brand is a favourite among hookah enthusiasts who value a premium smoking experience.


Flavoured tobacco products have a long and complex history, with cultural significance in many parts of the world. While there are valid concerns about the health risks associated with these products, it is important to approach tobacco control from a cultural perspective that takes into account the deep roots of tobacco use in many communities. Ultimately, a balanced approach that recognises both the cultural significance of flavoured tobacco and the health risks associated with these products is necessary to effectively address tobacco use around the world.